In-StyleCo I Calgary Fashion & Gifts


Calgary fashion in a trendy area close to downtown

Price: $199,500

Normalized Cash Flow: $84,000

Terms may be available to a qualified buyer

What they do – the short version . . .

  • Calgary fashion and giftsWell established Calgary fashion retailer
  • A successful 25-year-old marriage of gifts and style.
  • Prime retail location featuring travel fashion, jewelry and furniture.
  • This is a ‘destination’ store drawing from throughout Calgary
  • Loyal customer base
  • Extensive mailing list allows direct marketing to existing customers.
  • Regular special events draw customers to store.
  • Excellent web presence
  • New Revenue Stream added


In-StyleCo is a long established and successful niche Calgary fashion retailer selling unique items ranging from jewelry, fashion, travel and furniture.

They are located in a ‘trendy’ shopping area close to downtown that caters to young urban professionals. They also offer their products over the web.

Their growth comes from many on going promotions ranging from cross promotions with other businesses to their location in a vibrant area undergoing a population explosion.

Year-over-year revenue growth was particularly strong through the Christmas period and into January

There are three years complete financials and a complete equipment list available to qualified buyers. All fixtures and operating assets are included.

Inventory and other current assets will be extra. The firm is offered for sale debt free.


In-StyleCo operates out of 2500 square feet of well designed retail space. There is lots of retail traffic passing by their well signed premises.

There is easy customer access and good inner city parking with meters, street parking and a parkade. There is also excellent access for delivery vehicles (mostly Fed Ex and Canada Post). Their location gives them a definite competitive advantage.

They do not have a concentration in suppliers. Their top five suppliers are only 10 percent of the sales.

Products are selected from customer word-of-mouth chatter through to their travels to trade shows.

In-StyleCo’s staff is seasonal and needs no special training. The workload is fairly balanced throughout the year. The firm has an excellent WCB record. Business could increase without the need for additional staff or equipment.

The day-to-day bookkeeping is done by the owner on the computer using the ‘Shopkeeper’ program.

Business hours are 10 to 5:30 (Noon to 5:00 pm Sundays).

Additional Revenue Stream

In-StyleCo has been searching out items that are unique to Canada and sells them in their store as a test the market.

If they sell well for them, In-StyleCo contacts the supplier and arrange terms for distribution that work for both parties.

They have found the best way is to represent the new products is to wholesale to other stores in return for a commission when the products are paid for by the other stores that take on the line.

Customer Base

In-StyleCo’s customers can either visit the store or use their excellent web site to purchase their goods. They have built up a good clientele over the years. Most of their business is from repeat customers.

Further Information

Three years of financial statements and a complete equipment list is available for qualified buyers.

Management Discussion

Q Why you are selling?

A After 25 years we are retiring

Q In your words, what does the firm do?

A We sell products from over 50 artists , including jewellery, beautifully designed handbags, travel items and furniture

 Q What functions does the owner perform? What talents will the new owner have to replace when you leave?

A Have a keen eye for items that are stylish and functional

Q How long will you stay after the sale to help in the transition?

A we are open to help with the transition.

Q Can you estimate what it would cost for a competitor to start up?

A With Leaseholds startup inventory website etc . $400.000

 Q Will you agree to a non-competition clause?

A yes

 Q Who should by this business?

A Someone that likes to travel and shop to find new trends.

 Q Where do think the business has a competitive advantage?

A After 25 years we are well known for quality products and some items are exclusive.

Q Is there anything else you think a potential buyer might want to know?

A The chance to step into an existing business that has a loyal clientele where a new owner can shape their style without the risk of a start-up and chance to work in a fantastic environment.

Interested? Next steps:

1. Fax / scan thnon-disclosure document 
2. Phone discussion
3. Release of financial information
4. Meeting with seller and tour of premises
5. Discussions that may lead to a deal

Print Friendly, PDF & Email

David Page | An Alberta Business Broker